SACRAMENTO, Calif., Aug. 9 — /PRNewswire/ — California’s specialty crop industries have a significant impact on the state’s economy yielding nearly $15.9 billion annually, or $43.5 million each day of the year, in “ripple effect” business activity as a result of collective industry spending, according to new research commissioned by the Buy California Marketing Agreement (BCMA), administrators of the “California Grown” program.
“The research clearly indicates that California’s specialty crops touch every aspect of California life and positively impact the economic vitality of our state,” said Maile Shanahan Geis, BCMA Executive Director. “Despite the challenges facing California agriculture – from intense global competition to the growing water crisis – the state’s specialty crops prove that the industry continues to be a world leader in agriculture production, which is a title Californians should be proud to protect.”
The “California Grown” campaign is an initiative to educate Californians about the importance of choosing California-grown products whenever they shop. The study examined the financial impact of fifteen California specialty crops including the dairy and wine sectors, as well as asparagus, avocados, cherries, cut flowers, figs, kiwifruit, nectarines, olives, peaches, pears, plums, raisins and table grapes.
The study, conducted by Dennis H. Tootelian, Ph.D., Director of the Center for Small Business at California State University, Sacramento, indicates the expenditures by the state’s specialty crop growers create a ripple effect spurring the growth of more than 137,435 jobs. When it comes to labor income, more than $5.2 billion is generated as a result of industry spending, which is more than $14.3 million each day of the year. These dollars go to wages and salaries for new employment, as well as increasing incomes for those already in the labor force – a portion of which is reinvested throughout California’s economy to pay for an array of goods and services. Read the rest of this entry »
